Jun

30










In the one lucky son of a bitch corner: Seth MacFarlane. In the other corner: who else, Google.

In a reported deal this morning, “Seth MacFarlane’s Cavalcade of Cartoon Comedy” will be distributed through Google Adsense. How exactly will that work? Well, Google is going to distribute Seth MacFarlane’s new series through their Adsense program. Advertisers will buy banner ads and pre-roll advertisements. MacFarlane will share the ad revenues and get multi-million dollar production payday.

The big fat deal would seem to be that the true ‘business model’ for internet funny business might finally have been discovered. In the year 2000, we’ll get to call advertisements ‘content’, every wanna-be funny guy with a web cartoon ‘talent’, and 768×90 resolution banner ads quality programming. Ads within ads within ads will now be “those pesky commercials”. Now we can love pop-up ads. Thanks Endeavor, the internet, and user-generated content. Thanks Funny-or-die, youTube, and Andy Samberg.

Nine figure deals for funny drawings. How could the end NOT be near?

I’ll just be content moving back to the middle of America, and buying one share of Google stock every month with the money I save on rent and cable.

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